Business Details
42 Years
experience
Your Trusted Partner for Full-Service Marketing Solutions
Oswald Marketing has been serving Evansville since 1984, offering customized marketing solutions tailored to each client's unique needs. As a WBE-certified agency, we combine diverse skillsets with a client-focused approach to deliver impactful campaigns. Our team of experts specializes in traditional and digital media placement, promotional products, video production, and web design, ensuring comprehensive coverage across all marketing channels. With over 35 years of experience, we prioritize honesty, transparency, and quality work, building trust through consistent ethical practices. Our commitment to community involvement and continuous adaptation to industry trends ensures clients receive forward-thinking strategies.We measure success through client satisfaction, demonstrated by long-term partnerships with organizations like Lifepoint Behavioral Health and Mt. Carmel Stabilization Group. Our personalized approach extends to every project, regardless of size, ensuring exceptional results that align with client goals. By staying at the forefront of marketing innovations, we help businesses navigate evolving landscapes and achieve sustainable growth. Our reputation for reliability and creativity has been recognized through numerous marketing awards and testimonials from satisfied clients across diverse industries.
Services
Digital Marketing
Promotional Products
Video Production
SEO Management
Website Creation
Social Media Advertising
Branding Services
Analytics Reporting
Email Marketing
Media Strategy
Details
- Year established: 1984
Highlights and features
- We offer over 35 years of experience in integrated marketing solutions.
- Our WBE-certified status demonstrates commitment to diversity and excellence.
- We provide personalized client relationships with dedicated account teams.
- Our comprehensive services cover all marketing channels under one roof.
- We maintain transparency through detailed analytics and reporting.
Associations and certifications
- WBE-certified
What people say
Exceptional creative services
Fast and efficient delivery
Instrumental in digital strategy
Award-winning campaigns
Dedicated account teams
Services
Digital Marketing
Our digital marketing services combine strategic SEO, targeted social media campaigns, and data-driven analytics to enhance online visibility. We create cohesive strategies that integrate with traditional marketing efforts, ensuring consistent brand messaging across all platforms. With customized reporting and continuous optimization, we help businesses maximize their digital ROI while adapting to evolving market trends.
Promotional Products
We design and produce custom promotional items that reinforce brand identity through high-quality, practical products. Our in-house embroidery facility and extensive product catalog allow for tailored solutions that align with client marketing goals. From apparel to corporate gifts, we ensure every item serves as an effective marketing tool that resonates with target audiences.
Video Production
Our video production team crafts compelling visual narratives that showcase brand stories through professional filming and editing. We handle every stage from concept development to final delivery, creating content optimized for both traditional and digital platforms. With four decades of experience, we produce videos that engage audiences and deliver measurable marketing results.
SEO Management
We implement comprehensive SEO strategies that improve organic search rankings through technical optimization, content refinement, and strategic backlink development. Our approach focuses on sustainable growth by aligning with search engine algorithms while maintaining brand-specific relevance. Regular performance analysis ensures continuous improvement in website visibility and traffic quality.
Website Creation
Our web design services produce responsive, user-friendly websites that reflect brand identity while optimizing functionality. We develop sites with intuitive navigation, mobile compatibility, and conversion-focused layouts that support business objectives. From initial design to ongoing maintenance, we ensure digital platforms remain current with evolving technology and marketing requirements.
People
Tammy Shaw
President
Tammy Shaw leads Oswald Marketing with over three decades of industry experience, focusing on strategic growth and client relationship development. Her leadership emphasizes innovation and community engagement.
Fred McCool
Partner
Fred McCool brings extensive marketing expertise to Oswald, specializing in media strategy and client solutions. He has been instrumental in expanding the agency's promotional product capabilities.
Lisa Schaffer
Partner
Lisa Schaffer contributes specialized knowledge in promotional sales and client service, ensuring tailored marketing solutions that align with client objectives and industry trends.
Maggie Miller
Creative Director
Maggie Miller oversees creative operations, leading design and branding initiatives that deliver visually compelling campaigns and maintain brand consistency across all marketing materials.
Kelsey Dus
Marketing Director
Kelsey Dus directs marketing strategies with a focus on digital innovation, leveraging data-driven insights to develop effective campaigns that drive client success.
Questions
What marketing services does Oswald offer?
Oswald provides digital marketing, branding, video production, SEO, website development, social media advertising, and promotional products tailored to client needs.
How does Oswald approach client relationships?
We prioritize personalized service through dedicated account teams, ensuring strategies align with each client's unique goals and industry requirements.
Are Oswald's services available outside Evansville?
While based in Evansville, we serve clients across the Tri-State region (Indiana, Illinois, Kentucky) and beyond through digital and remote capabilities.
How does Oswald measure marketing success?
We use detailed analytics and customized reporting to track campaign performance, focusing on measurable outcomes like engagement, conversions, and ROI.
What industries does Oswald work with?
We serve diverse sectors including healthcare, education, non-profits, manufacturing, and local businesses with tailored marketing solutions.
Does Oswald handle complete marketing campaigns?
Yes, we manage end-to-end campaigns from strategy development to execution, integrating multiple marketing channels for comprehensive results.